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Oppenheim, E. Phillips (Edward Phillips), 1866-1946

"The Double Life Of Mr. Alfred Burton"

Yet
within a week, the chemist whom I have engaged to come to my assistance
and I will assuredly have resolved that little bean into a definite
formula. When we have done that, the rest is easy. Its primary
constituents will form the backbone of our new food. If we are only
able to reproduce them in trifling quantities, then we must add a larger
proportion of some harmless and negative substance. The matter is
simple."
"No worry about that, that I can see," Mr. Bunsome remarked. "So long
as we have this testimony of Mr. Burton's, and the professor's
introduction and explanation, we don't really need the bean at all.
We've only got to print his story, get hold of some tasteless sort of
stuff that no one can exactly analyze, and the whole thing's done so far
as we are concerned. Of course, whether it takes on or not with the
public is always a bit of a risk, but the risk doesn't lie with us to
control. It depends entirely upon the advertisements. If we are able
to engage Rentoul, and raise enough money to give him a free hand for
the posters as well as the literary matter, why then, I tell you, this
moral food will turn out to be the greatest boom of the generation."
Mr. Cowper moved a little uneasily in his chair.


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